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Powered by Bond Creation Technology, this sulfate-free shampoo works from within to reinforce the hair structure and reduce breakage. Purple pigments neutralize brassiness and yellow undertones to keep blonde, bleached and highlighted hair looking cool, clear and salon-fresh. The nourishing, color-safe formula clears away impurities without stripping moisture to leave hair soft, shiny and manageable.
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1 Review
Jen49myers
from Maryland
Probably the best performing purple shampoo on the market. I’ve been using this keeper for years, there has been a bottle upgrade- Keeps colored blonde hair fresh and white hair bright and free of any yellowing. If you’re looking to retain beautiful blonde highlights or give platinum blonde the perfect color life- this is your best kept secret.
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