theBalm makeup & cosmetics

Cruelty-free, versatile makeup formulas with triple-milled pigments provide bold, flattering looks.

theBalm Mary-Lou Manizer and the Mad Lash Black Mascara.

theBalm makeup & cosmetics

Cruelty-free, versatile makeup formulas with triple-milled pigments provide bold, flattering looks.

theBalm Oliver Dewy Face Drops

New essentials from theBalm

These launches bring new life to your makeup look.

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theBalm

19 Results


Featured theBalm Reviews

4.4 of 5 stars
Based on 216 reviews
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Most Recent Review

10
Aug 19, 2025

Best Overall Mascara

Needed a new mascara but tired of paying $30 a tube for something less than stellar. I took a chance and bought two of these as they were on special. Love this mascara. Goes on easily, doesn't …

Product Review Summary

4.5 of 5 stars
Based on 115 reviews
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Most Recent Review

10
Jun 22, 2025

Beautiful colors

I really like this product for its bright color options and has staying power on my lips. I would buy again and bought three.

Product Review Summary

4.5 of 5 stars
Based on 2 reviews
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Most Recent Review

10
Aug 22, 2025

Nice Product

This brow gel slides on easily and does not clump. I ordered the lightest shade available but wish they had one just a bit lighter. That being said, I would definitely recommend this product.

Product Review Summary


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