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We’re delighted to announce that OLAPLEX is now on LovelySkin! With more than a dozen products available and some incredibly innovative science behind its formulas, there’s a lot to learn about this exciting hair care brand. Let’s dig into everything you need to know, including:
OLAPLEX is a hair care system launched in 2014 in California that helps improve the appearance of damaged hair. The key to its formulas is a patented bond-building technology that helps repair hair damage and strengthen strands to guard against future damage, leaving it looking and feeling healthier. OLAPLEX’s product line works for all hair types and textures and includes shampoos, conditioners and a variety of hair treatments and styling aids that complement one another and work in tandem to provide the best results. OLAPLEX’s formulas are also free of parabens, phthalates, sulfates, nuts and gluten and they are also cruelty-free and vegan-friendly.
The key to OLAPLEX products is a bond-building technology crafted to work on a molecular level to help repair damaged hair. The brand’s patented ingredient, bis-aminopropyl diglycol dimaleate, works by repairing and strengthening broken disulfide bonds. “Disulfide bonds are found in the hair’s cuticle, medulla and cortex, and they help give hair its structure and strength,” says board-certified dermatologist and LovelySkin CEO Dr. Joel Schlessinger. “Damaged disulfide bonds result in damaged hair, including dryness, frizziness and split ends.”
What does OLAPLEX do, exactly? OLAPLEX’s bond-building technology helps repair hair that’s damaged as a result of:
Heat styling, such as blow dryers, flat irons and curling irons
Environmental damage, such as pollution, extreme weather and UV damage from sun exposure
Chemical treatments, such as relaxers, hair color, bleaching and perms
Mechanical stress, such as brushing, combing or pulling on hair while styling
Ready to meet the full product lineup and learn how to use OLAPLEX hair repair products? Here’s a beginner’s guide on the basic functions of each product and how to use OLAPLEX products in your hair care routine.
What it is: This spray-on primer serves as the first step in a weekly two-part damage-repair treatment with OLAPLEX No. 3 Hair Perfector. Crafted to prepare your hair for intense repair, this product offers the highest concentration of bis-aminopropyl diglycol dimaleate of all the OLAPLEX products shown here.
How to use it: Use the nozzle applicator to apply to dry hair and follow up with OLAPLEX No. 3 Hair Perfector.
What it is: Part two of a weekly hair repair duo with OLAPLEX No. 0, this treatment is intended to reduce hair breakage and split ends and leave hair looking smoother and softer. When used as a pair, No. 0 and No. 3 are scientifically proven to leave hair three times stronger. In addition to bis-aminopropyl diglycol dimaleate, it also contains hydrating ingredients, such as aloe, glycerin and jojoba oil.
How to use it: Apply to damp hair from roots to ends after using OLAPLEX No. 0 Intensive Bond Building Treatment.
What it is: This shampoo is designed for everyday use and is safe to use on color-treated hair. In addition to helping repair hair by relinking broken bonds, it also guards against frizzy hair, breakage and dry hair with a variety of soothing ingredients, including vitamin E, apricot kernel oil and botanicals, such as rosemary extract.
How to use it: Lather up in the shower or bath, concentrating on your roots.
What it is: This daily conditioner makes a matching pair with No. 4 Bond Maintenance Shampoo. Fortified with a variety of nourishing oils—avocado oil, grapeseed oil and sunflower oil—it helps moisturize strands, leaving your hair feeling easier to manage and style.
How to use it: After shampooing, apply to hair with a focus on the ends.
What it is: A leave-in treatment to help smooth and strengthen hair without weighing it down, No. 6 is a real multitasker when it comes to the styling portion of your hair care routine. If you plan to heat style, this formula will help lessen your blow-try time. If you go the air-dry route, it helps define curly hair and guard against frizz for up to 72 hours.
How to use it: Apply to wet hair after shampooing and conditioning and style per usual, or use a small amount on dry hair to smooth flyaways.
What it is: This hair-styling oil is specially formulated to help guard against damage from heat tools and also helps strengthen damaged hair and restore a healthy appearance. Vitamin E, dimethicone and a blend of oils (including moringa seed and camellia seed oils) combine to help give hair a silky, smooth finish.
How to use it: Apply a few drops to wet or dry hair daily before heat styling.
What it is: This super-concentrated hair mask gives your locks a major moisture boost with ceramides and nourishing oils (meadowfoam seed, avocado, hemp seed and rice bran, among others). A clinical study showed that hair looked twice as shiny and six times as smooth, and in a consumer test, 94% of users said their hair had more body after using this mask.
How to use it: Once weekly, apply this 10-minute mask to damp, freshly washed hair and work it through from roots to ends with your fingers.
What it is: This daily hair serum helps protect your hair against the damage of pollution and also guards against tangles and static. With one application, it is designed to provide heat protection up to 450 degrees Fahrenheit for up to 48 hours.
How to use it: Apply to clean damp hair before styling, using your fingers to work the serum up from the ends to the roots.
This shampoo is formulated specially for naturally blonde or gray hair or those who regularly lighten their hair. It helps neutralize brassiness and is proven to brighten hair three times more compared with other top purple shampoos.
The newest product launch from OLAPLEX, look for this clarifying shampoo to join LovelySkin’s OLAPLEX lineup in October. It’s formulated to help remove impurities such as build-up from styling products or mineral deposits from hard water without leaving hair feeling dry or stripped.
This is a common question we hear about new hair care systems, as it can be a big investment to start using a completely new product line. So is OLAPLEX worth it? The experts say it is. OLAPLEX is beloved by beauty editors and hairstylists alike for its ability to improve the appearance of damaged hair. “OLAPLEX has created some truly innovative hair repair formulas,” Dr. Schlessinger says. “I’m very excited to be able to offer them to LovelySkin customers as part of our lineup of fantastic hair care brands.”
Learn more about another brand that’s new to LovelySkin, Barcelona-based skin care brand ISDIN.
Aaron serves as Editor at LovelySkin. Since graduating from the University of Nebraska at Omaha in 2016 with degrees in Creative Writing and English, he has immersed himself in the beauty industry. When he’s not writing about the latest beauty trends, he spends time cuddling his dogs, scouring antique stores, playing tennis and hiking.
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