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Gets rid of brassy
I was hopeful the claims were real. Icelandic Blonde does a great job of taming brassy hair but at a cost…. Dryness! It really strips my fine hair and leaves a straw like feeling that requires copious amounts of conditioner. Even my weekly moisture mask doesn’t stop the straw. The search for the perfect balance in a purple shampoo continues. Le sigh
LovelySkin Customer
Age Group: 50-59
Straight, Color treated hair
Oily Skin
Verified Purchase
0 people found this helpful
Best purple shampoo
I have been using this shampoo for the past decade, and it is the only one that maintains my platinum highlights, making my hair look as though I have just stepped out of the salon without any warm blonde undertones.
LovelySkin Customer
from Texas
Age Group: 40-49
Straight, Color treated hair
Combination Skin
Verified Purchase
0 people found this helpful
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