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VIRTUE Flourish Shampoo for Thinning Hair

8.0 fl oz
| HSA|FSA Eligible LMN Required
$32.20
$46.00 30% Off
Highlights
  • Encourages healthy hair growth
  • Heals hair with Alpha Keratin 60ku®
  • Nourishes the scalp
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Product Overview

VIRTUE Flourish Shampoo for Thinning Hair cares for the scalp and stimulates healthy growth for fuller-looking hair.

Address thinning hair and encourage a more healthy scalp with this advanced shampoo made for women. Patented Alpha and Gamma Keratin 60ku proteins repair damage to strengthen existing hair, while biomimetic signal peptides calm the scalp to create a healthier environment for hair growth. Rice-based humectants, red algae and hyaluronic acid add lightweight hydration, keeping hair strands, soft, plump and supple.

Key Features:

  • Delicately stimulates the scalp and removes buildup to encourage healthy growth
  • Color-safe, paraben-free, vegan and gluten-free
  • Features a spa-like blend of aromatics, including bright citrus, flowers, basil and patchouli essential oils

Achieve voluminous, healthy-looking hair with VIRTUE Flourish Shampoo for Thinning Hair.

Highlights

  • Encourages healthy hair growth
  • Heals hair with Alpha Keratin 60ku®
  • Nourishes the scalp

Ingredients

Directions

Shipping & Returns

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Return Policy: This product is non-returnable

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Special Shipping Requirements: ORM-D Class
ORM-D classified products such as aerosol sprays, nail polish, perfume and products with high alcohol content may only be shipped using a ground method within the Continental US.

Availability: In stock & ready to ship! .

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Product Specifications

Customer Reviews (39)

Overall Rating

4.3
Based on 39 reviews

Review Summary

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39 Reviews

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LovelySkin Customer

from New York

Verified Purchase

October 28, 2025

not enthusiastic

It may be too soon for me to see any positive effect of this shampoo. So far I see no change and the shampoo has an unpleasant, very unnatural "chemical" scent.

1 person found this helpful

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LovelySkin Customer

from California

Age Group: 70-79

Wavy Hair

Normal Skin

Verified Purchase

September 13, 2025

Aging hair

I am over 70 and disappointed to say I am loosing my hair at a fast pace. I am using Virtue Shampoo now and I am pleased with the results. My hair is shiny and the rate of it's falling out is slowing. My fingers are crossed the continued use will be one of my answers.

0 people found this helpful

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Lin50

Verified Purchase

July 08, 2025

Great Shampoo!

I've been using the Virtue Flourish Shampoo for thinning hair for over a year now and I can actually see a difference in the thickness of my hair. I use it along with the other Virtue products for thinning hair and I am very pleased with the results. Well worth the money!

2 people found this helpful

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JJensen

Verified Purchase

May 13, 2025

Very Drying

I found the 3 products in this line truly dried out my hair. I've been a loyal Virtue customer for years and was surprised to be disappointed.

1 person found this helpful

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Karina027

Verified Purchase

March 06, 2025

Great Shampoo

I have purchased the Virture Flourish Shampoo for Thinning Hair twice. I have also been using the Virtue Minoxidil foam hair regrowth treatment, and I find this shampoo works great in conjunction with the Minoxidil. The shampoo is very gentle and doesn't irritate my scalp. It works great with my hair.

2 people found this helpful

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Rockie

Verified Purchase

February 01, 2025

Very soft and a lot of shine

Hair is really shiny and soft. Hair looks thicker in sparse areas. My 3rd purchase!

2 people found this helpful

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LovelySkin Customer

Verified Purchase

November 03, 2024

Okay shampoo

Shampoo does seem to give body at roots. Haven't used long enough to comment on hair growth or less shedding.

2 people found this helpful

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SchaferREP

Verified Purchase

August 18, 2024

4 stars

The product works well but the smell is not pleasant. Very chemical smelling.

2 people found this helpful

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LovelySkin Customer

Verified Purchase

July 15, 2024

A shampoo worth trying!

The scent and feel of this product is pretty good. As an oily scalp, I think it's a shampoo worth trying. It suits my oily and fine hair. If you are in the same situation as me, you can try this shampoo.

0 people found this helpful

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LovelySkin Customer

Verified Purchase

April 13, 2024

Shows improvement in hair loss and moisture

Been using Virtue for 60 days on my long, fine hair. I've used Nioxin for years which helped when I first noticed hair loss. I initially saw some improvement. However, long term, Nioxin resulted in dry in hair and I began seeing hair loss begin again (not sure the cause). After 30 days on VIrtue Flourish I see far fewer hairs lost after shampooing and hair is softer and more moisturized. It is more expensive, but I will invest in my hair. Hopefully, it will be a long-term solution.

2 people found this helpful

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LovelySkin Customer

Verified Purchase

March 26, 2024

Effective Shampoo To Minimize Hair Loss

I definitely notice less hair in the shower drain after using this product. It cleans hair well and has a nice, but not overpowering, scent. I also use the VIRTUE Flourish conditioner.

0 people found this helpful

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StarDust21

Verified Purchase

January 26, 2024

The BEST for thinning hair!!

All in the name is true!! Absolutely flourishing hair!! I have been using This shampoo for a few month and can see such a difference in my hair!! Love Love

1 person found this helpful

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Dtm

Verified Purchase

January 23, 2024

Wonderful

This shampoo cleans and helps my hair look luxurious.

0 people found this helpful

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JR

Verified Purchase

December 26, 2023

Virtue shampoo

Great shampoo….leaves hair clean, mild scent, and adds some volume. Seeing some hair growing back…yeah!

2 people found this helpful

Profile picture of MMS1.

MMS1

Verified Purchase

December 04, 2023

Great for thinning hair!

Virtue Flourish is a great shampoo, particularly for those with thinning hair. I My hair feels fuller when I use this shampoo. I also like it because it's gentle and won't fade color. I encourage you to try it!

1 person found this helpful

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LovelySkin Customer

Verified Purchase

September 26, 2023

Like it so far

Smells really good and does a great job cleaning my hair in one shampoo. Also seems to help it look smoother than with other shampoos. Started with the shampoo and now that I know I like it, will probably add another product or two.

0 people found this helpful

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Jroz

Verified Purchase

August 02, 2023

Amazing!

My hairstylist noticed a difference immediately. I have had "bad" hair ever since chemo and then many surgeries--this is the only product line that has made a difference!

1 person found this helpful

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LovelySkin Customer

Verified Purchase

June 16, 2023

Love it!

Great shampoo for thinning hair! Lathers well, rinses out easily. Hair shedding seems less and hair seems thicker a few weeks after using regularly. A little goes a long way.

0 people found this helpful

Profile picture of TLG.

TLG

Verified Purchase

June 02, 2023

Best Shampoo

This is the best shampoo I have found for thinning hair. I've noticed thicker hair and less shedding. By far the best out there and reasonably priced!

1 person found this helpful

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LovelySkin Customer

Verified Purchase

May 10, 2023

decent product as a shampoo

I can't tell that it makes hair seem fuller but it is a generally easy to use and easy to rinse shampoo. I have repurchased.

0 people found this helpful

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