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Bring out your skin's natural beauty with Elizabeth Arden skin care.
A legendary innovator and a tireless entrepreneur, Miss Elizabeth Arden established the American beauty industry a century ago. Born Florence Nightingale Graham, she traveled from rural Canada to New York City, where she opened the first Red Door salon on Fifth Avenue in 1910. Elizabeth Arden's fundamental belief was that beauty should not be a veneer of makeup, but an intelligent cooperation between science and nature in order to develop a woman's finest natural assets. She lived by her mantra, "To be beautiful is the birthright of every woman."
Elizabeth Arden created skin care products that benefited, not masked, the skin. She not only promoted her concept of Total Beauty, including diligent skincare, nutrition and fitness, but lived it prudently as she persistently sought to bring a scientific approach to skin care formulations. Arden was uncompromising in her vision to create the new and absolute best products, packaging and services that women not only needed, but desired.
This cream soaks into the sensitive area around my eyes it feels good, moisturizes and protects beautifully. I wear it everyday and have been using it for years. I think it is a part of the reason my skin looks so young and healthy.