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CoTZ Face Prime & Protect SPF 40 - Tinted

(formerly known as CoTZ Face Natural Skin Tone SPF 40)
44.4 ml / 1.5 fl oz
| HSA|FSA Eligible
$20.65
$29.50 30% Off
Highlights
  • Creates a sheer, matte finish
  • Provides broad spectrum protection
  • Provides light coverage
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Product Overview

Deflect UV rays with this physical, matte sunscreen.

Often times, sunscreen can leave a white cast or greasy finish on the skin. CoTZ Face Prime & Protect SPF 40 - Tinted uses a tinted and sheer formula to avoid both of these issues. This sunscreen is lightly tinted which helps create a more even tone and diminish the look of imperfections. The formula is very lightweight and sheer so it does not look shiny and leaves the complexion with a matte finish. Physical sunscreen ingredients deflect UV rays to help protect against skin cancer and signs of aging such as fine lines, wrinkles and dark spots. The chemical-free formula is safe for most skin types including sensitive. 

  • Titanium dioxide and zinc oxide protect skin
  • Balanced Mineral Complex creates a sheer, matte finish 
  • Formula is oil-free, paraben-free, fragrance-free and gluten-free 

Apply CoTZ Face Prime & Protect SPF 40 - Tinted every day to protect skin against sun damage.

This product contains nanotechnology.

Highlights

  • Creates a sheer, matte finish
  • Provides broad spectrum protection
  • Provides light coverage

Ingredients

Directions

Shipping & Returns

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Special Shipping Requirements: ORM-D Class
ORM-D classified products such as aerosol sprays, nail polish, perfume and products with high alcohol content may only be shipped using a ground method within the Continental US.

Availability: In stock & ready to ship! .

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Product Specifications

Customer Reviews (110)

Overall Rating

4.5
Based on 110 reviews

Review Summary

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110 Reviews

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LovelySkin Customer

from New York

Verified Purchase

November 28, 2025

CoTZ face primer tinted

Love this product. Use year round as instead of makeup foundation.

0 people found this helpful

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Buyer

Verified Purchase

October 07, 2025

Not bad

Too dark for my pale skin

0 people found this helpful

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LovelySkin Customer

from Colorado

Age Group: 30-39

Straight Hair

Oily Skin

Verified Purchase

September 17, 2025

A new favorite!

I was on the hunt for a good spf that gave a matte finish and didn’t break me out. I was using an spf tinted primer and would mix it with a full sunscreen but that sunscreen was discontinued and left me on the search. I found the mixture of zinc and titanium dioxide in sunscreen is what really gave the nice matte finish but I liked the tint of the primer. This spf said say less I have both the tint and matte and is also water resistant! I must add it is NOT drying as a matte finish. I have very oily skin and this really keeps me matte all day and does not break me out! The tint is perfect, very light and blends well. It holds up during workouts and does not burn my skin. I have olive skin texture and the tint just is perfect at evening my skin tone. I’m so glad I found this!

0 people found this helpful

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LovelySkin Customer

from Illinois

Age Group: 50-59

Curly Hair

Dry Skin

Verified Purchase

July 15, 2025

elegant whipped texture

First time I tried this. was buying the Cotz spf 50 and decided to try this as well. texture was lovely. whipped. rubbed right in. color looked very dark, but it didn't read dark on my fair skin with pink undertones. i wore this, with Avene spf compact over it - cashier at Target was mesmerized with my skin. she finally asked - do i have make on? no just 2 spf's. She said she couldn't stop looking at my skin and couldn't decided if i had makeup on or not. So she asked! Then she called her co-worker over to see. these were 2 late teen girls who were into makeup! But i think I got them to start wearing spf for the skin's sake.

0 people found this helpful

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LovelySkin Customer

Verified Purchase

June 17, 2025

Good stuff.

Like it. Blends in well with my face color. Lightweight not greasy.

1 person found this helpful

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LovelySkin Customer

Verified Purchase

October 15, 2024

Best I’ve tried

This is the best mineral facial sunscreen I’ve tried. It’s invisible on my skin and the tinting helps smooth everything out. It is still a little sticky, although less than others I’ve tried.

0 people found this helpful

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LovelySkin Customer

Verified Purchase

July 28, 2024

Ok

The tint on this was too dark for me but it was a decent spf. I won’t repurchase because of the tint though. It stayed on the skin well and protected very well but it doesn’t absorb or sink in.

0 people found this helpful

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LovelySkin Customer

Verified Purchase

July 15, 2024

Highly Recommend

I love both the Cotz sunscreen and the primer. I love that they are tinted and give me an SPF. Honestly, you don't need foundation when you use these, but if you do, foundation goes on smoothly over this and doesn't flake or rub off like I've found with other products. Repeat buyer of these products. Love them both.

0 people found this helpful

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Jill7997

Verified Purchase

June 18, 2024

Best sunscreen base!

I have oily skin and this stays on my face all day and keeps my makeup on all while keeping the sun from damaging my face.

0 people found this helpful

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Aislen

Verified Purchase

May 23, 2024

Horrible "universal" tint and texture

This product is not going to work for fair, light, even some medium skin tones. The brown tint is orange-ish and comes out of the tube THICK. Felt horrid rubbing in, doesn't spread well at all. To get the right amount of SPF you would have to use almost 1/4 of the tube. Warm and medium tan complexions would have best shot.

2 people found this helpful

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AngDen11

Verified Purchase

May 14, 2024

Perfecting sun screen

I love this sunscreen. It does not leave your face shiny or oily feeling at all. I like that it blurs any imperfections I may have without having to put on a ton of makeup just to go sit by the pool or to the lake with friends. It does come out of the tube thick, however all you have to do is warm it between your fingers & it goes on lovely. I also appreciate the fact it has clean ingredients...no breaks happening over here :)

0 people found this helpful

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LovelySkin Customer

Verified Purchase

May 05, 2024

I Love this Sunscreen!

I am in LOVE with Cotz sunscreen! This product goes on very smooth and has a matte velvet like finish. I prefer to wear this type out to lunch or dinners when I want a more “polished” look. Usually during the day I use the Flawless Complexion for a more “Dewy” casual look. I have very sensitive skin and Cotz is the only mineral sunscreen I have found that goes on beautifully and leaves no white cast or breakouts. I highly recommend it!

0 people found this helpful

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Marynn

Verified Purchase

April 21, 2024

Does the Job

This is very thick and spreads well on skin but does pill when used with my foundation. I like using it alone on casual days or before my morning work out as It is smoothing and adds coverage while protecting skin

0 people found this helpful

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Karen55

Verified Purchase

April 15, 2024

My daily dose of glam

This sunscreen mats out my oily skin and gives me an all over even tone. I really like it as it prevents UV rays and also makes me look healthier at the same time.

0 people found this helpful

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SantaCruzLady

Verified Purchase

December 30, 2023

CoTZ Face Prime & Protect SPF 40 - Tinted

CoTZ Face Prime & Protect SPF 40 is a two for one product. It provides good sun protection but also works well under concealer. I switch off between this product and CoTZ Flawless Skin sunscreen SFP 50(both lightly tinted). I use the Prime and Protect sunscreen more when I'm exercising outdoors and in hotter climates since I have dry skin and this product is a bit more drying then the Flawless Skin sunscreen. Overall, it's a good sunscreen and I will definitely re-order!

0 people found this helpful

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LovelySkin Customer

Verified Purchase

December 27, 2023

Great sunscreen and complexion primer

Have been using this for years. Really like the coverage, it blends well with my skin tone and goes on smoothly. The 40 SPF is perfect for everyday use.

0 people found this helpful

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LovelySkin Customer

Verified Purchase

November 26, 2023

It doesn't blend easily

I was very disappointed and plan on returning it. When I was applying it, it did not blend and I had to drastically pull my skin, which should never be done.

0 people found this helpful

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Nise2us

Verified Purchase

November 08, 2023

Great face primer/SPF combo

Great for my sensitive skin and it is a primer/SPF product which is great! It is a blurring primer that smooths out my skin and minimizes the pores.

0 people found this helpful

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KerT

Verified Purchase

September 30, 2023

3rd purchase!

I purchased this for the first time in the summer because I love that it’s tinted and has an SPF 40. My skin is oily and I have now purchased this three times because it is truly mattifying but isn’t overly thick or heavy while still being creamy and providing good coverage. I have fairly light skin and it blends nicely. I dust with translucent powder and it’s all I need!

0 people found this helpful

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LovelySkin Customer

Verified Purchase

July 29, 2023

Flawless

I really love how CotZ Face Prime and Protect feels going on. Its very smooth and silky. The look is flawless with no makeup needed.

0 people found this helpful

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