For hair that needs extra special love and attention in the hydration department, this intensely moisturizing Pureology shampoo nourishes strands and prevents breakage. A top collection for color-treated hair, this nourishing formula penetrates the hair shaft to leave hair soft and luscious.
Pureology Hydrate Shampoo quenches thirsty hair and provides superior replenishment, touchable softness and extraordinary color protection. Advanced Hydrating Micro-Emulsion Technology deeply hydrates and revitalizes dry hair, while enhancing color radiance with jojoba, green tea and sage. Soy, oat and wheat proteins help strengthen, rebuild and repair and Pureology's exclusive AntiFade Complex protects color vibrancy.
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384 Reviews
Melmurk
from Ohio
Age Group: 40-49
Verified Purchase
Like this product, smells nice and leaves hair soft but not lifeless!
0 people found this helpful
JodiG
from Missouri
Verified Purchase
Not my favorite in the line from pureology. Hard to rinse out and feels like residue is left behind
1 person found this helpful
LovelySkin Customer
from Colorado
Age Group: 60-69
Wavy, Color treated hair
Normal Skin
Verified Purchase
I’ve used this for years and my hairs just loves it. Very moisturizing without being too heavy.
0 people found this helpful
Lemonlily
from New Mexico
Verified Purchase
I have used pureology hydrate shampoo for many years. It is a gentle cleansing shampoo, that does not ever strip your hair of color, or dry out your locks. It smells heavenly too.
3 people found this helpful
LovelySkin Customer
Verified Purchase
This is the very best shampoo and conditioner I have ever used. It not only leaves my hair feeling soft and shiny, but the fragrance is unbelievable! Love, love, love.
0 people found this helpful
LovelySkin Customer
from South Carolina
Verified Purchase
It's a little expensive but this shampoo leaves my hair soft and shiny. My hairdresser also uses this in her salon.
0 people found this helpful
Porkchop
from Nebraska
Age Group: 60-69
Wavy hair, Damage & split ends
Normal Skin
Verified Purchase
Hands down one of the BEST shampoos there is!
0 people found this helpful
AnnP
from Michigan
Age Group: 70-79
Curly, Color treated hair
Verified Purchase
I’ve used Pureology shampoo and conditioner for years and love how it helps my curls and smells so good!
0 people found this helpful
MarshaG
from Kentucky
Age Group: 50-59
Wavy, Color treated hair
Dry Skin
Verified Purchase
Love this luxurious shampoo! Softens my hair and makes it more manageable.
1 person found this helpful
Seekbalance
Verified Purchase
Love this shampoo! I bought it for my highlighted hair, but I believe it would be beneficial for all hair types.
0 people found this helpful
LovelySkin Customer
Verified Purchase
The Purology Hydrate shampoo has been my daily shampoo for many years. I love the light fresh scent, and the gentle cleaning and hydration that results from daily use.
1 person found this helpful
LovelySkin Customer
Verified Purchase
Keeps my color looking good. It smells amazing and a little goes a long way.
1 person found this helpful
LovelySkin Customer
Verified Purchase
I tried this exceptional product for the first time after using many more expensive, highly rated products to wash my dry, coarse, color- and keratin-treated hair. This shampoo foamed up nicely and left my hair softer and smoother. I will continue to use this shampoo going forward and plan to order the Pureology Hydrate Conditioner.
3 people found this helpful
LovelySkin Customer
Verified Purchase
This version was recommended by a friend, used a different one prior. Like that it doesn’t dry and appears to clean scalp well. Easy to comb wet hair. A negative for me, often squirt too much.
1 person found this helpful
Jjbthouse
Verified Purchase
Great for color treated hair. My hair is no longer dry and much easier to style. Looks and feels healthy!
0 people found this helpful
AWL
Verified Purchase
Strong minty fragrance. It's OK but not great.
1 person found this helpful
LovelySkin Customer
Verified Purchase
The shampoo cleans so well and gets my hair ready for the hydrating conditioner that goes with it. My hair is soft and manageable, and I would buy this again..
1 person found this helpful
LovelySkin Customer
Verified Purchase
I was looking to switch up my normal Innersense shampoo with something different. I tried the sample size of this shampoo from Pureology. I didn't love it as much as I thought I would for the price point. The sample is $11! I will not be purchasing the larger bottle of this. It wasn't for me as it left my fine hair too weighed down. I did like the smell a lot, though.
4 people found this helpful
LovelySkin Customer
Verified Purchase
You only need a tiny amount of this shampoo, so a bottle lasts a long time. For reference, I have shoulder length hair.
1 person found this helpful
LovelySkin Customer
Verified Purchase
I love the feel as I shampoo my hair. Thick creamy shampoo. My hair feels better afterwards.
1 person found this helpful