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Color Wow Root Cover Up

Reviews For Color Wow Root Cover Up

$34.50
19 Reviews
November 19, 2025

Love Wow Powder to Cover Thinning Areas

I use this product all the time to add the appearance of thickness along one side of my hairline that's thinner than the other side. It's easy and quick to use and works like a charm!

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LovelySkin Customer

from Florida

Wavy, Color treated hair

Normal Skin

Verified Purchase

0 people found this helpful

October 21, 2025

Great

I got this one for my friend for her birthday. She loves it!

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Rudy

Verified Purchase

0 people found this helpful

September 15, 2025

Best Ever Root Cover

I've been using Wow Root Cover for years and it truly does cover roots plus fills in a bit of hair thinning too. Lovely Skin has the best prices as well!

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KaarenJordan

from California

Verified Purchase

1 person found this helpful

September 13, 2025

Doesn't cover the grey!

I followed the instructions but I find it doesn't really cover the grey. I still see the sparkler after I apply!

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LindaJo

from Arizona

Age Group: 60-69

Straight, Color treated hair

Normal Skin

Verified Purchase

2 people found this helpful

September 12, 2025

Color Wow Root Coverup

I love this product and use it on thinning sections of my hair around the hairline and part. Looks natural and I can easily control how much I use. I also use it between hair coloring on my gray roots. Covers well, washes out easily. Have tried other root cover products and this is definitely my favorite. I did however buy a firmer brush than the one provided with my purchase and I am getting even better results.

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LovelySkin Customer

from Florida

Age Group: 60-69

Wavy, Color treated hair

Mature Skin

Verified Purchase

0 people found this helpful

September 01, 2025

Loved this product

Great product. Try spraying a little hairspray at roots and the powder adheres even better. Will buy again.

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LovelySkin Customer

from Florida

Verified Purchase

0 people found this helpful

August 14, 2025

Natural root cover-up

I use the color Medium Brown for my brown hair with highlights, when my gray roots show, and to camouflage areas of my scalp where my hair is thinner. It takes away the shiny "skin appearance. I love the product.

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AWL

from Pennsylvania

Age Group: 70-79

Wavy Hair

Verified Purchase

3 people found this helpful

February 12, 2025

Great temp color

When I dont have time for root touch up, this product works great! Easy for color matching, lasts long. Will buy again

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Lgs

Verified Purchase

2 people found this helpful

February 06, 2025

Good Product

It helps with temple area to cover gray. I like the brush. It's easy to control the amount of product.

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LovelySkin Customer

Verified Purchase

2 people found this helpful

December 21, 2024

Just enough color!

Color Wow Root Cover Up is so easy to apply, anyone can do it. It covers instantly, but not in a harsh way. It's just enough color to give very natural coverage . I thought that using the dark brown would be too visible, and look fake. I was so wrong! Colors and covers up in the most gentle way. I highly recommend it.

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LovelySkin Customer

Verified Purchase

2 people found this helpful

December 17, 2024

Cover up

I use this product in between my root color appointments, it covers the gray without weighing down my hair

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LovelySkin Customer

Verified Purchase

1 person found this helpful

December 16, 2024

The best!

I’ve used this for years and I continue to love it. Great coverage for my white hairs!

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LovelySkin Customer

Verified Purchase

1 person found this helpful

October 02, 2024

Excellent coverge

This product is the perfect color for my roots near my face that turn gray. It buys me time to an expensive salon return for a few weeks.

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suzy

Verified Purchase

1 person found this helpful

September 16, 2024

WOW is Right!

I have a big cowlick and thinning hair. A bit of this of the scalp and no more bald spot! It’s impressive and easy to use!

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KellyAZ

Verified Purchase

1 person found this helpful

July 09, 2024

A Superior cover up product

I've tried sprays and crayons for the rapidly spreading gray hairs at my part and sides and this is by far and away the easiest to use - sprays are messy and the crayon was waxy in my hair but this is a quick and easy touch up plus easy for my purse and travel. It also doesn't transfer to clothing like the sprays. Super happy with this Color Wow offering.

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LovelySkin Customer

Verified Purchase

0 people found this helpful

July 08, 2024

Patchy

Nice coverage but a bit patchy if you are perspiring.

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LovelySkin Customer

Verified Purchase

0 people found this helpful

June 02, 2024

Good product

I’ve been using this product for a while, I find that it covers grays nicely and it fills in the sparse hair areas. It stays put, it doesn’t fade and your pillow stays clean which is a plus. The two brushes help with precise application.

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LovelySkin Customer

Verified Purchase

0 people found this helpful

April 08, 2024

Color Wow Root Cover Up_blonde

I wanted this to work as I had to move my hair apt and needed a quick fix for a special event. I watched the video of how to apply and still I feel as though it barely made a noticeable difference. I thought that that price point would ensure a good product.

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sunshine22

Verified Purchase

1 person found this helpful

March 17, 2024

Great product for new hair growth touchup

WOW Root Coverup is excellent. It is very easy to apply. I am able to direct the coverup exactly where I want it, unlike brands that use a sprayer. Highly recommend for use until you can get into your stylist for root color.

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LovelySkin Customer

Verified Purchase

0 people found this helpful

19 Reviews

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