Pureology Hydrate Shampoo. Hair Care | LovelySkin

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Pureology Hydrate Shampoo  

$30.00 20% Off
Availability depends on selected option
Minimum Quantity of 1 Required for Purchase

Product Overview

Product Overview

Nourish and condition color-treated hair with Pureology Hydrate Shampoo.

For hair that needs extra special love and attention in the hydration department, this intensely moisturizing shampoo nourishes strands and prevents breakage. A top collection for color-treated hair, this nourishing formula penetrates the hair shaft to leave hair soft and luscious.

Pureology Hyrdate Shampoo quenches thirsty hair and provides superior replenishment, touchable softness and extraordinary color protection. Advanced Hydrating Micro-Emulsion Technology deeply hydrates and revitalizes dry hair, while enhancing color radiance with jojoba, green tea and sage. Soy, oat and wheat proteins help strengthen, rebuild and repair and Pureology's exclusive AntiFade Complex protects color vibrancy. 


  • 100% vegan formula
  • Sulfate-free
  • Contains an aromatherapy blend of peppermint and corn mint essential oils

Pamper your hair with Pureology's award-winning moisturizing, concentrated shampoo.


  • Detangles hair
  • Sulfate-free
  • Color-safe
  • Adds moisture to hair
  • Gently cleanses hair
  • Conditions and nourishes hair

Customer Reviews

Customer Reviews

Tell us your thoughts about Pureology Hydrate Shampoo and receive 50 rewards points!

Overall Rating


Based on 104 reviews
Read all reviews
Profile picture of Rusty.


Verified Purchase

October 10, 2020

Favorite shampoo

I have been using this shampoo for many years! Smells good and cleans well.

Profile picture of Fiona.


Verified Purchase

September 23, 2020

Lovely stuff!

I've used this forever.....I have heavy but fine textured very wavy red hair; it softens without weight and protects from UV light when I'm out on a run. Highly recommend!

Profile picture of Kimberlie.


Verified Purchase

September 14, 2020

Great Product

This is the only product along with the Conditioner that doesn't dry my hair out. This was my first purchase from LovelySkin Products and I will definitely buy from them again. Ordering was easy and I had my product in a timely manner.

Profile picture of Lindalee.


Verified Purchase

August 28, 2020

Little Bit Goes a Long Way

While this shampoo is considerably more expensive than I would normally pay, it is so concentrated it's like getting 3 bottles of shampoo. The product itself is very good. However, I do find that my hair is harder to comb even though I use conditioner and a spray detangler.

Profile picture of Caityrose.


Verified Purchase

August 24, 2020

Great Shampoo

My hair has been super tangled and extremely hard to comb through. After purchasing this shampoo it is super lathering (unlike any I had recently tried), and has helped my hair feel softer.

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LovelySkin Customer

Verified Purchase

August 17, 2020

Pureology Hydrate Conditioner

This conditioner is lovely - smells wonderful, tingles, and leaves your hair smelling fresh and feeling smooth. Very happy with this product and love the shampoo, too.

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LovelySkin Customer

Verified Purchase

August 14, 2020

Great for color treated hair

Color lasts longer. Leaves hair silky and shiny.

Profile picture of Maye.


Verified Purchase

August 01, 2020

Hydrate Shampoo

The best

Profile picture of CustomerD.


Verified Purchase

August 01, 2020

Good Shampoo

Good shampoo, thank you LovelySkin for having this brand.

Profile picture of Les.


Verified Purchase

July 30, 2020

Best shampoo

This shampoo smells so wonderful and rich feeling

Profile picture of Mm504.


Verified Purchase

July 16, 2020

Best on the market

I’ve used this shampoo for years with different conditioners. Sometimes I’ll pair it with a volume conditioner or sometimes the hydrating conditioner. I do, on occasion try different shampoos, but always get the best results from this pureology hydrating shampoo. LovelySkin always has the best offers on this product line, so I wait to get it then. This is a keeper and won’t disappoint!

Profile picture of BrookeS.


Verified Purchase

June 25, 2020

My Favorite Shampoo for Curly, Color Treated Hair

I’m very picky when it comes to shampoo. My stylist recommends this for curly and/or color treated hair and I won’t use anything else. Gentle enough to keep me clean but not strip my color.

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LovelySkin Customer

Verified Purchase

June 24, 2020

Best Shampoo for Color Treated Hair!

Your hair will be shiny, manageable and this shampoo does not weigh down your hair. I have fine hair, and live part time in a dry climate and the other time in humid weather, depending on the time of year. Still love it!

Profile picture of VanessaL.


Verified Purchase

June 19, 2020

Great quality

Pureology works great for my hair. I also use the hydrate conditioner.

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LovelySkin Customer

Verified Purchase

June 19, 2020

Perfect for my color-treated hair

I get my hair dyed blonde every couple of months, and I find that I keep coming back to this shampoo after trying others, as it hydrates and keeps my color looking fresh.

Profile picture of CarolV.


Verified Purchase

June 16, 2020

Great product for dry hair

Tried many shampoos over the years and my highlighted hair became extremely dry, Started using this upon recommendation by my sister-in-law, a professional hairdresser, and see a total difference. My hair is shiny and no longer dry,

Default profile picture.

LovelySkin Customer

Verified Purchase

June 11, 2020


Leaves hair so soft, full, and smells amazing! Love the pure formula without sulfates.

Profile picture of Roguewoman.


Verified Purchase

June 01, 2020

Pureology Hydrate Shampoo

This shampoo is very thick, rich. You really only need a little for phenomenal lather. I LOVE IT. Am going to try to order the conditioner now.

Profile picture of Suey.


Verified Purchase

May 31, 2020

Best Shampoo

Pureology Hydrate shampoo is the only shampoo I use. I love it! My hair stylist loves it! It is a must use!

Profile picture of JDavis.


Verified Purchase

May 29, 2020

My only shampoo

I have used pureology hydrate for many years. I have thick, wavy hair that gets frizzy easily. This has been a great shampoo- very hydrating & concentrated so you don’t need to use a lot.

Shipping & Returns

Shipping & Returns

Free U.S. Shipping. Period. View Our Shipping Policy

Return Policy: This product is non-returnable

Return Policy: View Our Return Policy

Special Shipping Requirements: ORM-D Class
ORM-D classified products such as aerosol sprays, nail polish, perfume and products with high alcohol content may only be shipped using a ground method within the Continental US.

Availability: Depends on selected option.

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