VIRTUE shampoo and dry shampoos

VIRTUE shampoos care for hair of all types and concerns with clean, cruelty-free, nourishing formulas

If you’ve been looking for clean, cruelty-free, color-safe shampoo products that really work, VIRTUE shampoos are for you. Formulated without hair-compromising ingredients, VIRTUE shampoos cater to all hair types and concerns for strong, healthy hair you’ll love to show off. Whether you struggle with flat hair, hair frizz or dry and damaged hair, VIRTUE has a shampoo waiting for you!

Shop VIRTUE shampoos at LovelySkin today to earn points toward future purchases. Interested in learning more about how to care for your hair? Visit the LovelySkin Blog today for exclusive tips, like the best products for color-treated hair and so much more!

VIRTUE shampoo FAQ

1. Is VIRTUE shampoo sulfate-free?

   Yes! All VIRTUE shampoos and VIRTUE hair products are free of sulfates, parabens, phthalates, synthetic colors, dyes and gluten. Plus, VIRTUE is a cruelty-free hair care brand, meaning all VIRTUE shampoos come dermatologist-recommended and free of any animal testing.

2. What makes VIRTUE shampoo different?

   All VIRTUE shampoos and hair care products are formulated with Alpha Keratin 60ku®, VIRTUE’s proprietary protein that is proven to heal and restore hair health for improved hair thickness, color vibrancy, split ends, reduced frizz and more. You can gain more insight about VIRTUE shampoos through seeing first-hand what other customers have to say in our VIRTUE shampoo reviews.

3. Which VIRTUE shampoo should I use?

   VIRTUE offers several shampoo products ideal for different hair concerns. Find the right VIRTUE shampoo for your hair goals when you filter your search by “concern.” You can also check out this list of VIRTUE shampoos to learn which shampoo is right for you:

   • VIRTUE Flourish Shampoo: Promotes hair growth and strength for thinning hair
   • VIRTUE Recovery Shampoo: Hydrates and protects dry, damaged, depleted hair
   • VIRTUE Smooth Shampoo: Eliminate frizz in frizz-prone hair
   • VIRTUE Full Shampoo: Adds volume, movement and bounce to flat hair
   • VIRTUE Curl Shampoo: Helps detangle, defrizz, nourish and protect curly hair
   • VIRTUE Refresh Purifying Shampoo: Wash away product buildup and excess oil to clarify scalp and hair
   • VIRTUE Colorkick De-Brassing Shampoo: Works to brighten and neutralize brassy undertones in color-treated hair

4. Where to buy VIRTUE shampoo?

   VIRTUE shampoo products can be purchased through authorized retailers like LovelySkin. As an authorized retailer, we guarantee the products you buy are 100% authentic. This means you will never receive a counterfeit product or product that has been tampered with. For more product sourcing information, please contact our knowledgeable Customer Care Team.

   Shop VIRTUE shampoos at LovelySkin today!